Compare InterRed ContentHub и LaunchNotes

Benefits:

The biggest pro is that it's given our entire organization a single place (and channel) to communicate directly with customers - and specifically t... Read more

The biggest pro is that it's given our entire organization a single place (and channel) to communicate directly with customers - and specifically the customers we need to reach - so we're no longer hitting huge swaths of people with irrelevant emails and seeing high unsubscribe rates. Prior to LaunchNotes, my teams had documentation, product change info, and launch comms hosted in 10 different places. Release notes were buried somewhere in Zendesk, a bunch of teams had their own changelogs hosted in GitHub and some legacy homegrown tool, the PMM team published blogs about new features and updates on our company blog where no one saw them (and of course they only had the bandwidth to cover the largest feature releases, as it's a really small team), the PM team sent a monthly product roadmap email that very few people ever read, and all the while the Customer Success folks were trying to keep users ahead of changes using in-app banners and pop-ups (and of course the segmentation on those never worked properly). It was an absolute mess until we rolled out LaunchNotes. Now each of the things I've mentioned above is all taken care of in a single place and through a single tool. Engagement with LaunchNotes notifications is through the roof and it gives us (and our Email team!) great peace of mind knowing we're not spamming anyone. As an added benefit, the PM team has now begun using it to announce beta features and enroll users in private beta programs, which has been super cool.

Drawbacks:

The only con we've run up against is the lack of email customization. Ideally we'd love to have the emails that LaunchNotes sends out on our behalf... Read more

The only con we've run up against is the lack of email customization. Ideally we'd love to have the emails that LaunchNotes sends out on our behalf to be custom branded. However, I reached out to the LaunchNotes team and they told me it's on the roadmap and should be available soon. Other than that, no cons to report!

Summary:

I've been in Product Management and Product Marketing for two decades and honestly this is the exact tool I've been searching for the entire time. ... Read more

I've been in Product Management and Product Marketing for two decades and honestly this is the exact tool I've been searching for the entire time. I'm actually shocked that no one built something like LaunchNotes sooner. It's just incredibly powerful for PMs and PMMs (and even Customer Success Managers) to have a direct channel to reach users about upcoming changes - both before AND on the day those changes land. The segmentation makes it super simple to ensure you're only reaching the people you want with each and every communication. Our Email and Analytics teams also love it because it means we don't have to bother them every time we want to send an update or launch announcement to our user base. Oh, and the customer support has also just been stellar. Can't say enough good things about this team and their tool. Love it!

Benefits:

When someone first recommended LaunchNotes, and told me it came out-of-the-box with a communication platform that would allow me (a PMM) to communi... Read more

When someone first recommended LaunchNotes, and told me it came out-of-the-box with a communication platform that would allow me (a PMM) to communicate directly with different segments of my user base, it was seemingly too good to be true. But since we rolled out the product a few months ago I can not only confirm that this is exactly how the product works, but moreover that we've seen significantly higher engagement on new features as a result of using it. Additionally, we're also seeing way fewer unsubscribes from our email lists as well. And both of these things are a direct result of the awesome segmentation engine in LaunchNotes. Being able to cut through the noise with some serious signal is making an enormous difference, both for our teams, as well as our users.

Drawbacks:

I think it would be fantastic if they could begin to tie some of these engagement metrics we're seeing on our side back into a single dashboard, ju... Read more

I think it would be fantastic if they could begin to tie some of these engagement metrics we're seeing on our side back into a single dashboard, just so I could have a macro-level view of how successful each launch/release is. However, I reached out and suggested they build this and they said they're already working on it. So not sure I would really call it a con :)

Summary:

The only thing I'd add here that I didn't say above is that the team that built this product is awesome. I've been in direct contact with several o... Read more

The only thing I'd add here that I didn't say above is that the team that built this product is awesome. I've been in direct contact with several of them to ask questions, share feature requests, and just to talk shop about release comms strategies. Just a really nice team that provides phenomenal customer service. I have no idea how quickly LaunchNotes is growing, but I think this product is going to blow up!

Benefits:

Basically, LaunchNotes allows you to have a blog for your products or services. I think that the best feature of this product is that it creates ... Read more

Basically, LaunchNotes allows you to have a blog for your products or services. I think that the best feature of this product is that it creates a group of members that care about what you are doing. You can communicate with people really interested in your work. With LaunchPad you can share what you are offering: you can describe your product or service, add roadmaps to show people how your work proceeds, you can do this even with the idea of a product you're about to release. You can invite people or allow them to subscribe to your LaunchNotes page: all this is made extremely easy because you can share links and embed widgets if you are already using other channels like a website. Moreover, you can fully customize the design of the page and your link. The most impressive thing is that tools like API, widgets and the opportunity to customize your page and links are included also in the basic plan. Moreover, LaunchNotes has a 14-day free trial, no credit card required.

Drawbacks:

There is nothing I don't like about LaunchNotes. It is something that everyone who has a product or service to offer should use.

Summary:

My experience is extremely positive, I really think that it is one of the best products available online.

Benefits:

LaunchNotes streamlined how we communicate product updates by providing one place to communicate changes to our customers. We had it up and running... Read more

LaunchNotes streamlined how we communicate product updates by providing one place to communicate changes to our customers. We had it up and running in no time, it's a breeze to use, and our users love it.

Drawbacks:

Nothing at the moment. A Zapier integration would be cool.

Summary:

It's saved us a ton of time every week keeping our customers in the loop on what's going on. It's pretty customizable and flexible. We can update s... Read more

It's saved us a ton of time every week keeping our customers in the loop on what's going on. It's pretty customizable and flexible. We can update something once in LaunchNotes and the right message reaches the right audience at the right time. Simple.