Compare Cision и Zerys

Take a look at comparison of based on the customers reviews. The rating is calculated in real time from reviews of customers.

Starting price from 1 usd. from 1 usd.
Who this service is for

Cision Ltd. (NYSE :CISN) is a leading global provider of earned media management software and services to public relations and marketing communicat... Read more

White-label content creation platform that allows marketing agencies manage content for multiple clients.

Rating
4 / 5
4.5 / 5
Content Marketing software features
Editorial Calendar
Editorial Calendar
Knowledge Base software features
SEO Management
SEO Management
Advertising Agency software features
Campaign Management
Campaign Management
Interface screenshot
Desktop & Mobile Platforms

Cloud-hosted / box software

Application

Cloud-hosted / box software

Support Working hours, Online Working hours, Online
Training
Documentation
Webinars
Personal
Online
Documentation
Webinars
Personal
Online
Reviews
5 / 5

One stop shop for PR professionals

Benefits:

You get contact info from journalist that you wouldn't be able to find online. And they all have opted in. Great search tool to find new outlets an... Read more

You get contact info from journalist that you wouldn't be able to find online. And they all have opted in. Great search tool to find new outlets and great monitoring service.

Drawbacks:

Expensive software but you are purchasing a lot of contact information. Great if you have a big PR initiative, otherwise it's hard to validate the ... Read more

Summary:

Use it as a daily tool for media and influencer outreach.

Heather W.
3 / 5

No longer the industry leader for media research

Benefits:

Cision has always been the gold standard for media research. The robust platform boasted hundreds of updates daily, and the media list output has b... Read more

Cision has always been the gold standard for media research. The robust platform boasted hundreds of updates daily, and the media list output has been largely reliable.

Drawbacks:

Unfortunately, Cision either suffers from poor leadership, poor vision, a lack of care for its customers, or some combination of all the above. Asi... Read more

Summary:

Every serious agency needs a media research tool in order to build and execute media relations campaigns; we're no exception. Media research is lar... Read more

Scott M.
4 / 5

Solid, Basic Monitoring Software

Benefits:

Cision allows us to track the online conversation surrounding a certain topic, and allows us to keep a pulse on how our company and products are be... Read more

Cision allows us to track the online conversation surrounding a certain topic, and allows us to keep a pulse on how our company and products are being discussed.

Drawbacks:

Sentiment is an issue. Cision automatically grades content as positive, negative, or neutral, but it is FAR from a perfect process. Often times, ce... Read more

Summary:

Overall, Cision is an imperfect but very necessary tool for anyone in the PR and communications field.

Verified Reviewer
4 / 5

Quality of information gathering seems to have gone down

Benefits:

I've used Cision on and off throughout my (long) career. It has always been 'on top of things'. I always felt it was innovative and did a good job ... Read more

I've used Cision on and off throughout my (long) career. It has always been 'on top of things'. I always felt it was innovative and did a good job of gathering media data.

Drawbacks:

I've found that the database isn't as user friendly as some of the other databases that are out there. I also have a subscription to a competitor a... Read more

Summary:

We use Cision to monitor media mentions and for their media database

Chris C.
5 / 5

Zerys brought our blog back from the dead.

Benefits:

Zerys is bespoke. They assign you an account manager who tailors the whole experience for your industry. Our manager built us a team of writers tha... Read more

Zerys is bespoke. They assign you an account manager who tailors the whole experience for your industry. Our manager built us a team of writers that were beyond exceptional. I was actually blown away at the quality of authors they provided and I extended my contract with them twice since. The software is intuitive and simple. Editing features are all built in and the queue system is very fluid. Approvals are a breeze and they even integrate with Hubspot or other CMS' to seamlessly transfer and promote your content.

Drawbacks:

The user interface is simple but a little dated and clunky. It could use a nice refresh in terms of the look and feel. It's not hard to use, it's j... Read more

Summary:

Zerys brought our blog back from the dead and immediately started seeing SEO improvements as a result. Our traffic has doubled and we have reinvest... Read more

Verified Reviewer
4 / 5

We liked using this software and were pleased with the content it produced.

Benefits:

It was free! And there is an ability to really narrow down the search so you are sure that you are getting the right content producer for your needs.

Drawbacks:

Sometimes there were too many writers so it did take some time to find the perfect fit although we could have avoided that problem if we'd paid for... Read more

Summary:

There were a lot of professional writers available.

Robert R.
4 / 5

Great Content Marketing Platform

Benefits:

Great content marketing platform for creating timely and relevant content for a variety of verticals.

Drawbacks:

Authors don't always hit their deadlines, but you'll find reliable authors over time who you can count on.

Summary:

Kyle R.
5 / 5

Useful Platform for a Small Business

Benefits:

The pricing was very reasonable in filling in gaps in our content writing.

Drawbacks:

It's difficult to get a consistent message since the writers aren't staffed with the company.

Summary:

As a small business we don't always have a marketing writer on staff to produce content when we need it. Zeyrs allows us to get the content we need... Read more

Brittany F.

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