Compare Campaign Monitor и Mailster

Benefits:

I am a web developer and their API is fantastic to use. It is easy and straightforward.

Drawbacks:

Some things within their GUI are hard to find and some extra logging features for developers would be handy.

Summary:

Benefits:

Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier... Read more

Excellent customer service -- a human picks up the phone when you call and works with you to creatively solve problems, if you use the Premier tier. Dashboards and analytics are all intuitive and easy to use. Automation journeys are easy to build and update. Drag and drop templates are easy to use.

Drawbacks:

I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created... Read more

I wish we could establish settings to automatically scrub emails after that were inactive over a certain period. These segments are already created automatically, but we have to export files and copy in email addresses to remove subscribers. I also wish it integrated with ZeroBounce, my preferred email deliverability tool. I also sometimes wish I could edit the HTML on particular sends.

Summary:

Campaign Monitor is wonderful. I recommend it enthusiastically to anyone looking for a full service, easy to use email platform.

Benefits:

Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplic... Read more

Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplicate a previous email campaign so you don't have to recreate all of the content (e.g. you may have a monthly newsletter with the same banner/image or social media buttons). This option makes it easy to send out regular information without completely reformatting the content.

Drawbacks:

Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky wit... Read more

Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky with the language it uses. Some of its functions are more limited, such as formating boxes or resizing photos. Often you just have to work with the formatting you are given and can't expect it to have the best design.

Summary:

Recently, our subscriber list grew to over 10,000 so we had to increase into the next payment plan. I believe the costs are reasonable as we use Ca... Read more

Recently, our subscriber list grew to over 10,000 so we had to increase into the next payment plan. I believe the costs are reasonable as we use Campaing Monitor on more than 10 different projects for the company.

Benefits:

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Drawbacks:

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the diffe... Read more

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.

Summary:

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce i... Read more

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.

Benefits:

Mailster seamlessly plugs in with WordPress to create a versatile mass email communication service where a single email to a central address gets ... Read more

Mailster seamlessly plugs in with WordPress to create a versatile mass email communication service where a single email to a central address gets forwarded to everyone on the list and to ensure continuity of discussions if a recipient replies everyone else gets the response email creating a two-way communication

Drawbacks:

The initial setting up of Mailster is a bit tricky as you try to figure out how to compile email lists adding and removing recipients, figuring ou... Read more

The initial setting up of Mailster is a bit tricky as you try to figure out how to compile email lists adding and removing recipients, figuring out how to navigate the software is not exactly intuitive

Summary:

Benefits:

Mailster provides unique functionality that you can't find anywhere else. Internal mailing lists are common, and CMS websites are common. But the... Read more

Mailster provides unique functionality that you can't find anywhere else. Internal mailing lists are common, and CMS websites are common. But the ability to bring the two together is a synergy that we feel every group could and should use. For trade groups like ours, it changes the way the group functions and adds significant value to membership. Mailster has made our trade group of lawyers more of a "must" to join because of its ability to preserve emailed information in the CMS database for later search and use. That database grows in value by the day. In addition, Mailster is flexible and adds functionality we hadn't considered. The ability to have small mailing lists to collaborate on projects is valuable. Those who want to continue to use Mailman mailing lists can send emails to Mailster to preserve that information on the CMS. In Joomla, integration with the Facebook-like Community Builder brings even tighter integration of the entire membership. Mailster's optional digests are preferable to some members. And the ability to have information sent to a CMS article has a variety of uses. Finally, Mailster is a mature product that has been around for years, with outstanding support. We don't know how many websites have incorporated Mailster, but it isn't enough. In our view, organizations who haven't yet discovered Mailster are missing a key tool to add value to their memberships and missions.

Drawbacks:

We have used Mailster for years and watched it continue to grow and improve. In that time, we can find no cons.

Summary:

We have used Mailster with Joomla for years, and are now excited to have it available in Wordpress. The reason it's so critical is its ability to ... Read more

We have used Mailster with Joomla for years, and are now excited to have it available in Wordpress. The reason it's so critical is its ability to bring email and a website together into a cohesive, user-friendly information ecosystem. Its primary purpose is to provide flexible mailing lists. Critically, these are two-way ' anyone belonging to the list who sends an email to the list's mailing address sends it to everyone else on the list. It has the same functionality as an internal corporate or group listserve, or the standalone open-source solution called 'Mailman'. But it greatly improves on the capabilities of either one by integrating that functionality within an existing Joomla or Wordpress CMS-based website. Our usage scenario: a trade group of 150 lawyers had used a Mailman mailing list for years and was reasonably happy with it, but it was separate from their website. The user lists didn't correspond, and a lot of valuable information was shared on Mailman that didn't make it to their website. That's a critical loss for a group that is trying to build a single, searchable database of information that grows in value over time. Mailster changes all that. It duplicates the capability of Mailman as a closed listserve and adds many more extremely useful features: 1. It integrates tightly with the user base of the CMS in flexible ways, so you only have one database of users. 2. You can add users, permanently or temporarily, to a mailing list who may not possess registered access to the website. 3. You can create as many mailing lists as you want, all from the same interface. This is great for subgroups of CMS users who might be collaborating on a project. 4. The archives are immediately available on the front and back ends, include attachments, and are searchable both with a Mailster search and a Joomla or Wordpress full-site search. 5. Archives for multiple mailing lists can all be set up to be viewed on the website, each with their own menu item or all combined. 6. There is an option for daily, weekly or monthly digests. 7. The 'ultimate' edition of Mailster can flexibly display emails in an individual CMS article automatically. We think of Mailster as a flexible bridge between (1) the email interface that everyone is used to and (2) your website, a group's listserve, specialized mailing lists, and the searchable content of the website itself. It's an indispensable tool. We strongly recommend this product.

Benefits:

Mailster makes it easy to capture email addresses and to send campaigns to customers right in my WordPress dashboard. Its also easy to integrate wi... Read more

Mailster makes it easy to capture email addresses and to send campaigns to customers right in my WordPress dashboard. Its also easy to integrate with other software like Optin Monster

Drawbacks:

Designing emails is a bit of a challenge. They have limited templates

Summary:

For the cost, Mailster is value for money and it makes it easy to grow web traffic via email notifications.

Benefits:

It was easy to setup, I liked being able to create groups, and that it has many useful features like the mail archives.

Drawbacks:

I had to do paperwork to get approval from my organization to purchase a component from a non-United States address. When I first started I remembe... Read more

I had to do paperwork to get approval from my organization to purchase a component from a non-United States address. When I first started I remember it was confusing trying to figure out how all the pieces worked together. I had to create new email accounts, figure out which settings to use (test those settings), and there was a bit of a learning curve. But for a tool this powerful and with so many options, that's not surprising.

Summary:

Our organization purchased Mailster because it was the only game in town if you wanted to create mailing lists on a Joomla website. Our staff use ... Read more

Our organization purchased Mailster because it was the only game in town if you wanted to create mailing lists on a Joomla website. Our staff use our mailing lists frequently and it's one of our core features for our staff site that people can review archives of previous conversations on the mailing list. The setup did take some work, however the website documentation was helpful, and once I went through the instructions it didn't take much time to setup the mailing lists. I liked the features that allowed us to test our connection. When I had questions or needed help, support from Mailster was quick and they were able to fix any problems we ran across. I would recommend Mailster to anyone that needed to run mailing lists for their website users.