Compare iContact и OpenMoves

Benefits:

iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of th... Read more

iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too. There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything so nicely. My point of sale doesn't even allow the breadth of exports and options that iContact does, so it's more than just an email platform to me. Automation is visually very simple and means that I know I'm reaching my audience at the correct times. I no longer have to manually send each email, and with the automation there are tons of options to segment in addition. This means I'm not sending frivolous emails, so that keeps our open rate high.

Drawbacks:

I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and fort... Read more

I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations. I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.

Summary:

I get the ability to reach my customers and turn them into return customers week after week and year after year.

Benefits:

When I want to send out an email, I go into my list of prior emails, make changes, and send. It's very easy. It has all of the functionality we nee... Read more

When I want to send out an email, I go into my list of prior emails, make changes, and send. It's very easy. It has all of the functionality we need for sending out bulk emails.

Drawbacks:

The editor is a bit clunky. It does take a bit of time to create a new email format. Sometimes it doesn't behave like it is supposed to. But once y... Read more

The editor is a bit clunky. It does take a bit of time to create a new email format. Sometimes it doesn't behave like it is supposed to. But once you save that new format you can use it over and over.

Summary:

We've had to contact support a couple of times and they have been helpful. The level we purchased isn't a comprehensive marketing solution. But we ... Read more

We've had to contact support a couple of times and they have been helpful. The level we purchased isn't a comprehensive marketing solution. But we came back to it after having trouble with ClickDimensions, it actually works better.

Benefits:

iContact is a low cost solution for basic email marketing. You have access to a strategic advisor. My strategic advisor always provides thorough an... Read more

iContact is a low cost solution for basic email marketing. You have access to a strategic advisor. My strategic advisor always provides thorough answers and/or solutions when requested. iContact offers automation with workflows that are easy and quick to build. The user interface is easy to understand.

Drawbacks:

The response time to fix API issues can be slow. iContact does not offer a post unsubscribe survey. I'm not able to download user profile informat... Read more

The response time to fix API issues can be slow. iContact does not offer a post unsubscribe survey. I'm not able to download user profile information when exporting email send statistics - this is important for me when I want to do a quick analysis on my data.

Summary:

Benefits:

The new templates are super easy to use and make for very easy team collaboration, even when members of a team are very inexperienced with iContact.

Drawbacks:

iContact doesn't have the name recognition that Constant Contact has or even Wordpress to some extent. Thus, I do run into problems trying to convi... Read more

iContact doesn't have the name recognition that Constant Contact has or even Wordpress to some extent. Thus, I do run into problems trying to convince others that iContact works just as well (and in some cases, better) than those others.

Summary:

iContact wasn't the best email campaign manager when I fist started using it several years ago, but it has since developed into a great program tha... Read more

iContact wasn't the best email campaign manager when I fist started using it several years ago, but it has since developed into a great program that is equal to its competitors in every feature that I utilize.

Benefits:

What I like most about this software is that it is very easy to use.

Drawbacks:

I wish the reports were easier to pull or emailed to you.

Summary:

Benefits:

The ease of creating reports and defining fields I need to see is very simple. I am new to this sort of platform and the customer service is super... Read more

The ease of creating reports and defining fields I need to see is very simple. I am new to this sort of platform and the customer service is superb. The ability to save in the address book over many years even when the person does not attend the conference but once every 3-5 years is very helpful. Having a record of the campaigns we have created from the beginning is very useful. I have used Open Moves/OM3 for 4 years and the company used it for many years previously. We will continue using it because the interface with our website and the registration process has been virtually seamless.

Drawbacks:

The fact that I can't sort the reports by fields is very frustrating and having to take the extra step to download the reports into an Excel Sheet ... Read more

The fact that I can't sort the reports by fields is very frustrating and having to take the extra step to download the reports into an Excel Sheet to do this makes no sense to me. I also think the authentication process is not reasonable when I take my laptop to a different location from the previous one where I logged in is time consuming and makes no sense. I can understand being on a different device would require authentication.

Summary:

Benefits:

The reporting is fantastic. I can easily see the metrics that I need and run reports on the specific information that I am looking for. Also easy d... Read more

The reporting is fantastic. I can easily see the metrics that I need and run reports on the specific information that I am looking for. Also easy drag and drop to design blasts.

Drawbacks:

List maintenance is challenging as contacts can not be on more than one list. Document upload tool does not allow for easy sorting. Image library i... Read more

List maintenance is challenging as contacts can not be on more than one list. Document upload tool does not allow for easy sorting. Image library is not easy to sort either- titles are too small to read and if you update an image, but keep the file name, it does not overwrite the old image, so the maintenance is manual.

Summary:

Benefits:

It is very easy to you with the building blocks and templates. I love the surveys that you can send out and that you can resend to non-openers. T... Read more

It is very easy to you with the building blocks and templates. I love the surveys that you can send out and that you can resend to non-openers. The reports are great to see what's working and what isn't. If you need any help, their support is super helpful.

Drawbacks:

I wish if you changed the specific email address where a survey went to, that it would automatically populate if you copied that survey the next ti... Read more

I wish if you changed the specific email address where a survey went to, that it would automatically populate if you copied that survey the next time.

Summary:

This makes it easy to send emails to our clients on a daily, weekly or monthly basis to keep us top of mind.