Compare AdScale и FocalCampaign 360

Take a look at comparison of based on the customers reviews. The rating is calculated in real time from reviews of customers.

Starting price from 1 usd. from 1 usd.
Who this service is for

AI-driven software to optimize & automate PPC management across advertising platforms. +30% ROI, -80% management time. Our features: cross-platf... Read more

FocalCampaign is a comprehensive marketing automation platform. It integrates and assist marketing communication using different channels including... Read more

Rating
4.5 / 5
5 / 5
Marketing Automation software features
Search Marketing
Social Marketing
Website Visitor Tracking
Segmentation
Search Marketing
Social Marketing
Website Visitor Tracking
Segmentation
AB Testing software features
Landing Pages/Web Forms
Landing Pages/Web Forms
Ad Server software features
AB Testing
AB Testing
Email Marketing software features
Drip Campaigns
Drip Campaigns
Marketing Analytics software features
Analytics/ROI Tracking
Analytics/ROI Tracking
Account Based Marketing software features
Lead Qualification
Lead Qualification
Interface screenshot
Desktop & Mobile Platforms

Cloud-hosted / box software

Cloud-hosted / box software

Application

Support Working hours, Online Working hours, Online
Training
Documentation
Webinars
Personal
Online
Documentation
Webinars
Personal
Online
Reviews
4 / 5

Powerful PPC Platform Geared For Growth

Benefits:

Despite all of the customisation features offered, Adscale is actually geared around being as automated and hands off as possible for the user. On... Read more

Despite all of the customisation features offered, Adscale is actually geared around being as automated and hands off as possible for the user. Once running, it literally takes your PPC account and gets the most out of it on autopilot. The reporting, now cross channel, offers one easy place to see how your budget is being spent, what its returning and where the key points in your spend are for both growth and improvement. On top of that, Adscale support is excellent. They live your PPC journey with you.

Drawbacks:

There can be temporary moments when the website crashes. I would also love a smartphone app.

Summary:

I have a proven partner for growing Google Ad accounts that are showing some form of regular conversions. Adscale takes them to the next stage. I a... Read more

Phil B.
3 / 5

More transparent than competitors, requires less Admin legwork

Benefits:

- Fairly easy to use - Have seen incredible results in running Google Ads - Keyword search function is very effective - Love ability to set a bu... Read more

- Fairly easy to use - Have seen incredible results in running Google Ads - Keyword search function is very effective - Love ability to set a budget and do automated competitive bidding - Recommendations are manageable

Drawbacks:

- Parts of the dashboard straight up don't work, mainly traffic and spend - Ads get disapproved for reasons we don't understand - Hard to get in ... Read more

Summary:

- Drive higher traffic from target PPC ads - Management system that is far better than Google Ads

Verified Reviewer
4 / 5

Decent bid & budget management software

Benefits:

For the most part AdScale's platform is extremely intuitive and really took a load off of my team when we needed it most. I could set campaign or g... Read more

For the most part AdScale's platform is extremely intuitive and really took a load off of my team when we needed it most. I could set campaign or group budgets and KPIs & Adscale would do most of the heavy lifting while providing quality suggestions that could help my account performance.

Drawbacks:

At the end of the day, Adscale did not provide the KPI lift that I was hoping for on most of my accounts. Additionally, while the suggestion engine... Read more

Summary:

I ran with Adscale for just under a year during a period when I didn't have time to manage my account hands on. During this time performance was be... Read more

Verified Reviewer
5 / 5

One of the best bidding management utilization tools

Benefits:

With AdScale we improved our performance on AdWords drastically, especially on the search network. What I like the most about this tool is smart bi... Read more

With AdScale we improved our performance on AdWords drastically, especially on the search network. What I like the most about this tool is smart bid & budget management. You can see what you are missing according to sufficient budget, where to improve performance, and how to do that. If you are working with a large number of campaigns in the AdScale you can create campaign groups which can be related to your campaign goals, markets, business verticals etc.

Drawbacks:

UI sections in the system interface can be improved.

Summary:

AdScale you will take your PCC performance to the next level. You will save a ton of time instead of bidding manually, at the end of the day AdScal... Read more

Jovan M.
5 / 5

FocalCampaign improves our web presence and our marketing strategy

Benefits:

FocalCampaign is responsible for creating a powerful exchange of information with all potential customers, we save time and gain many conversions, ... Read more

FocalCampaign is responsible for creating a powerful exchange of information with all potential customers, we save time and gain many conversions, its integration with other marketing media and social networks is very effective for the automation of our strategy and thus achieve sales

Drawbacks:

the prices of the plans offered by FocalCampaign are high for small businesses, fortunately FocalCampaign offers us a free trial and then we decide... Read more

Summary:

thanks to FocalCampaign my marketing strategy achieves loyalty and satisfaction in all our users

Dioshai G.

Alternative software

rating

3.3 ( 12 reviews )

IBM Marketing Cloud is the marketing technology provider offering advanced email marketing and marketing automation solutions. IBM Marketing Cloud's products are designed for marketers that want to increase revenue, improve ROI, and operate more efficiently. Marketers using IBM Marketing Cloud can devote time to strategy as well as execution as a result of the company's focus on innovative, easy-to-use technology, simple implementation and services and support. Learn more about Silverpop

Helps marketers apply one-to-one marketing techniques across all communications channels by unifying profile data. Learn more about Coravue Marketing Automation

rating

4.5 ( 13 reviews )

Kapost is a B2B Marketing Operating System that enables Marketers to manage the Marketing function amid the complexity of the digital age. Kapost aligns your organization's teams, tools and channels, so you can effectively execute, distribute and analyze campaigns & content across your buyers journey. Learn more about Kapost

Oracle Data Management Platform (formerly known as BlueKai)is a solution that enables marketers to analyze and plan campaigns by device, generate higher ROIs, and validate main data. Learn more about Oracle Data Management Platform

rating

4.5 ( 4 reviews )

Sales and marketing automation solution. Drip-feed marketing campaigns, activity tracking, lead segmentation, and prospect tracking. Learn more about eMaximation

rating

4 ( 3 reviews )

Develop intelligent and personalized marketing interactions with your customers and leverage real-time information to calculate the next-best-action. Learn more about Pega Marketing

rating

2.5 ( 2 reviews )

iAPPS Marketier is an online marketing automation platform that seamlessly joins campaign generation with personalization and nurturing capabilities. Marketier's feature set centers on end-to-end campaign administration - from drag-and-drop landing pages with our flexible form builder to behavior-based drip email campaigns - helping you to efficiently create emails, landing pages and full customer experiences that convert. Learn more about Unbound Marketing

Integrated platform that empowers marketers with the management of marketing content, information and campaigns. Learn more about Merge AMP

Supports the creation, storage, optimization, distribution, production and measurement of marketing campaigns. Learn more about Elateral MSC

rating

3.5 ( 14 reviews )

DialogTech is the world leader in call analytics for marketers. Each day consumers call businesses by the billions, and those callers convert to customers at the highest rates. We help connect calls to the customer journey. Powered by AI, DialogTech attributes calls to your marketing, showing you exactly how these conversations impact the customer journey. We provide actionable analytics and technology to generate more calls at a lower cost, personalize call experiences, and drive revenue. Learn more about DialogTech