AdStage

Benefits:

AdStage is a great tool for high-end reports, detailed analysis of campaigns, and overcoming some of the automation shortcomings that Facebook has. I use it to create cross-channel reports that bring in data from Facebook ads, Adwords, and Google Analytics to paint a detailed picture of our results. I use automation to set up sequences of ads on social media or to rotate campaigns/ads to test results or balance ad spend better. Their support team is so good that it honestly feels like you're their only client and that has not changed as they've grown as a company over the last 2 years I've been working with them. She has been my rep since I've started, but any time someone else has stepped in if she's out, they've been just as great.

Drawbacks:

Because it's such a powerful tool, it does not come cheap.

In sum:

The tool alone is worth the money, but their staff is what really keeps me commited without question to their company. They continue to improve the tool and ask for imput from their customer base every step of the way to help ensure they don't stray too far away from what makes them great.

Benefits:

- Easy to use drag and drop capacity and templates to customize reports - Integration available for all important ad networks like Google, Facebook, Twitter and Linkedin - Analytics & Conversion data integration from Google Analytics, Google sheet and Hubspot - Abundant support resources available in the help center as well as on the website - Excellent customer service

Drawbacks:

- Does not include integration lead sources like Call rail and Unbounce - Personalize table and create charts from Google sheets are not available - Bit Pricey

In sum:

Adstage pulls automated analytics reports from different marketing platforms and visualizes them in one report. It enabled us to identify key insights and share them easily with the team and our clients. This helped us save time and improve our efficiency. Weekly Adstage report helped us make marketing decisions based on the ad performance. The support team was always available to help resolve the issues we faced.

Benefits:

Adstage wouldn't be the technology that it is without the people that work for the company.

Drawbacks:

The past few years, there have been many improvements to the platform, but I would say the ability to connect multiple ad platforms (besides the main platforms).

In sum:

It has been a good experience overall with AdStage.

Benefits:

it's top ads with creatives is really important to my clients and something i was doing manually before

Drawbacks:

it takes a long time to load widgets, which makes the overall process time consuming

Benefits:

We love this software for the reporting functionality. We report on budget pacing for social media advertising and would be lost without it.

Drawbacks:

There is almost too much you can do! I wish I had a bigger team working with the platform so we could really explore the functions. Right now we're not using enough for the cost.

In sum:

Great platform, but make sure you have enough people to use it.

Benefits:

The ability to set automated rules for LinkedIn (i.e. pause if the ad has hit 1,000 impressions), the reporting dashboard/templates, and the customer service they have.

Drawbacks:

It's hard to adopt the platform fully as I have been trained as an expert in the social media platforms.

In sum:

Overall, the experience has been great working with Adstage.

Benefits:

Great dashboard product all in one place. It helps me to write and publish across all the ad platforms I want and then measure effectiveness and modify as needed.

Drawbacks:

It's pretty good as it is but the company is still growing so probably have some other features on the roadmap that will help in the future.

In sum:

I've used AdStage a few times to publish some multi-platform ad campaigns.

Benefits:

AdStage connects with most major advertising platforms so you can easily see all your client ad spend in one place. Saves me so much time pulling weekly reports!

Drawbacks:

There is no connection set up between AdStage and LinkedIn Lead Generation forms which is an issue because I use Lead Gen forms for a lot of clients.

In sum:

Their customer support is hands down the best, they always respond so quickly and help me with my issues.

Benefits:

I loved how keen the team was to ensure users were employing their software to its full capacity. The UX is super easy to read/interpret, and setting rules etc. is exceptionally easy and accessible.

Drawbacks:

There are some situations in which a rule will be triggered to run, but then you can't set a condition in which you can revert said rule - this would be incredibly helpful in the long-term automation process.

Benefits:

-Easily integrates with many advertising platforms -Pulls in creative images for reporting -Produces high-quality dashboards that can be client-facing

Drawbacks:

-takes some time to set up and fully understand the software

In sum:

-Overall, positive experience once dashboards and reporting are set up -customer service reps are quick to share tips and answer any questions